Instagram introduces new feature, know how to reset app's algorithm, change your feed

A long-awaited feature that is expected to boost the user experience on Instagram will allow users to reset their recommendations for content, although it's meant to address concerns about algorithmic fatigue. The new feature will enable users to clear their personalized feeds on Explore, Reels, and Feed, thus giving them a clean slate on content on a social platform.

In an announcement made by head of Instagram Adam Mosseri, this reset feature has been described as a massive boon for teenagers that sometimes struggle to find content that suits their interests. By resetting the algorithm, users can get rid of recommendations they do not want, and allow Instagram to relearn their essence via their new interactions. Mosseri recognized that there could be a period when it might feel less exciting after that; nevertheless, it provides an important route for users looking for an experience that is more suitable to them.

Set to roll out globally soon after testing, users will find it in settings > Content preferences. With resetting, there will be no turning back, hence, a need to be cautiously committed to the platform after the reset. Instagram seeks to assure that everyone, especially its younger users has a safe and age-appropriate experience on the app.

The development comes against a backdrop of increasing scrutiny of social media platforms regarding mental health and user interaction. To this end, Meta has rolled out further privacy features for teen accounts and tools that enable users to flag something as "Interested" or "Not Interested.

With Instagram challenging TikTok for user attention, the reset feature signals a reorientation with a clear objective of empowering users and giving them better control of what they experience online. It would start by giving users the ability to refresh their feeds in the hope for a livelier and more pertinent space to accommodate changing interests.