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BUSINESS
These modifications signify a notable change in Jio's strategy regarding data vouchers, particularly impacting budget-conscious users who relied on these plans for supplementary data.
Mukesh Ambani's Reliance Jio with over 490 million subscribers, has recently revised two of its most economical recharge plans: the Rs 19 and Rs 29 data vouchers. These updates come just five months after Jio increased the prices of its recharge plans. With changes to these lower-cost plans, Jio aims to simplify its offerings, though it has faced some criticism from users.
Rs 19 Data Voucher Plan
Previously, the Rs 19 plan served as a data add-on with a validity period that matched the user's base plan. For example, if a user had an 84-day base plan, the Rs 19 voucher would also last for 84 days. However, this validity has now been significantly reduced to just one day. While users will still receive 1GB of data, the shortened duration means they must use it quickly or risk it expiring.
Rs 29 Data Voucher Plan
Similarly, the Rs 29 plan, which provided 2GB of data, has also seen changes. Its validity is now limited to two days, after which any unused data will expire. This shift poses a challenge for users who prefer longer timeframes to utilize their data effectively.
These modifications signify a notable change in Jio's strategy regarding data vouchers, particularly impacting budget-conscious users who relied on these plans for supplementary data. With the reduced validity periods, customers may find themselves needing to recharge more frequently, raising concerns about overall value.