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BUSINESS
Mumbai's Bandra-Kurla Complex (BKC) has a gem called Jio World Plaza, the new luxury hub that has altered the retail landscape of this city.
Mumbai's Bandra-Kurla Complex (BKC) has a gem called Jio World Plaza, the new luxury hub that has altered the retail landscape of this city. Initiated by Mukesh Ambani, who is India's richest man with a fortune surpassing $92 billion, this initiative is more than just a mall; it is an expression of luxury and high-end exclusivity.
The plaza was launched in 2023 and is part of the larger Jio World Center. This plaza is designed to cater to the ever-rich elite of India, with catchment areas featuring flagship stores of luxury brands dealing in haute couture, fine jewelry, premium watches, and accessories.
It's not really their design or the different international brands available inside Jio World Plaza that are of importance; rather, it's the staggering figure one has to pay just to secure retail space inside. Renowned names like Louis Vuitton, Dior, and Balenciaga have poured enormous amounts into prime slots here, a matter which is quite an endorsement for the mall as a luxury destination.
Ambani is not only embarking on a commercial venture with Jio World Plaza, but he seeks to highlight the increasing fervor that Indians have in developing the next luxury capital of Mumbai. The mall has already become a symbol of aspiration and affluence and is attracting not only the wealthy people from India but also international shoppers who acknowledge it as a luxury retail destination.
louis vuitton, dior and balenciaga are only some of the global heavyweights creating waves at Mumbai's jio world plaza, an ultra-luxury hive of a place whose exclusivity and opulence speak for themselves. This is one of the largest retail destinations that Mukesh Ambani-backed Reliance Industries has been touting lately.
Leading the pack is Louis Vuitton, the legendary French fashion house. The French luxury brand has announced its biggest store in India at the plaza. Under its umbrella of timeless handbags, exquisite luggage, and high-end accessories, the four units add up to 7,365 square feet. Such an expensive location will cost Louis Vuitton a whopping ₹40.5 lakh every month, Reuters says. This is Louis Vuitton's fourth store in India. It is testament to the brand's belief in India's growing market for luxury goods.
Dior: A Growing Presence in India
Another giant in the luxury fashion segment, Dior, too, has carved out space at Jio World Plaza. Known for its designs and accessories, Dior occupies two units covering 3,317 square feet. With a monthly rent of ₹21.56 lakh, as reported by Mint, this is the brand's third store in India. This move comes at a time when the French luxury fashion house focuses on reaching India's wealthy and style-conscious consumer base.
Balenciaga: This edgy and avant-garde fashion brand has also chosen Jio World Plaza for its first store in India. The move is not without reason, as it happened after Reliance Retail made an exclusive franchise agreement with the brand back in 2022. With a reported monthly rent of ₹40 lakh, as told by GQ, Balenciaga's appearance seals the deal for the reputation of the mall as being the go-to place for luxury shopping.
A Treasure Trove of High-End Brands
Jio World Plaza isn't just about Louis Vuitton, Dior, and Balenciaga. The mall boasts a roster of prestigious names including Gucci, Burberry, Cartier, Bulgari, IWC Schaffhausen, and Rimowa. From bespoke fashion to premium watches, the plaza offers a curated experience for India's elite shoppers.
The Price of Exclusivity
Operating at Jio World Plaza doesn't come cheap. Beyond the steep monthly rents, brands also agree to revenue-sharing deals with Reliance, contributing between 4% and 12% of their net earnings. This model ensures a mutually beneficial relationship, allowing both the brands and Reliance to profit from the mall's growing success.
A Symbol of Modern Luxury
Jio World Plaza is an attempt to do more than just a shopping destination, for it's a testament towards the vision that Mukesh Ambani had of making this market in India with world-class infrastructure, an unparalled brand lineup, and a prime location at Bandra-Kurla Complex in Mumbai.
The presence of high-profile brands and their willingness to pay top-dollar rents underscores the importance of Jio World Plaza in the global retail landscape. As it continues to attract the world's most prestigious names, this luxury haven is poised to remain a cornerstone of India's growing appetite for high-end fashion and lifestyle.